PlayStar NJ LLC and our platform partner, Gaming Innovation Group (GIG), offer online gaming products and services to customers in New Jersey under the PlayStar brand at nj.playstar.com (referred to as the "website").
Your privacy and trust are important to us, which is why we’re committed to being transparent about the information we collect and the measures we take to protect it. This Privacy Policy provides details of the steps we follow to ensure your data is safe and secure.
This Privacy Policy ensures our compliance with the New Jersey Casino Control Act and its associated regulations, and it outlines how we handle your information when delivering our services.
Our website and services are intended exclusively for players located in the State of New Jersey, unless otherwise stated. All terms used here have the same meanings as those defined in our End User License Agreement (EULA), available in the Terms and Conditions section of the website. The EULA will take precedence in the event of any conflict between this Privacy Policy and the EULA.
Definitions
The references to "PlayStar," "we," "us," or "our," include both PlayStar NJ LLC and GIG, and references to "you", "your", or the "user" mean you. The references to the "website" also include the PlayStar mobile app and software, and references to “services” mean internet and mobile-app real-money gaming.
Information We Collect and How It Is Used
To provide you with our services through our website, mobile app, or software, we may need to collect certain personal and non-personal information.
Personal information is any information that can identify you personally, such as your name, address, email, phone number, date of birth, social security number, payment details, your PlayStar Club rewards account number, knowledge-based security questions or your gaming activity. Non-Personal Information is general data collected when you use our services that doesn’t identify you, like device details or browsing activity.
Categories Of Information We Collect
What we might ask for or collect when you use our services:
a) Registration Details: When you create an account, we’ll ask for your full name, date of birth, address, Social Security number, email, phone number, security questions and your preferences.
b) Customer Support Interactions: We’ll keep a record of the conversations and any information you share if you contact our team via chat, email, phone, or social media. This may include details from your social media profile if you message us through those platforms.
c) Payment Information: We process details about your chosen payment methods, like your card information, cardholder name or e-wallet details, following strict security standards in accordance with the Payment Card Industry Data Security Standard (PCI DSS).
d) Transaction History: We keep records of all transactions you make with us, including successful and unsuccessful attempts, for security and service purposes.
e) Device and Online Activity: We gather data about the device you use, such as model, browser type, IP address, Unique Device Identifier (UDID), Identifier for Advertisers (IDFA), operating system and version, software, preferred language, serial numbers, device motion information, mobile network information and location. We also track how and when you use our website, such as the site or service you used to find our site, pages visited and links clicked, using cookies and similar tools.
f) Geolocation: To comply with New Jersey law, we verify your location when you play games using technology provided by Xpoint, and store it securely for up to 10 years, as required.
g) Profiling and Analytics: We may analyze information like your name, age, location, and account activity to improve your experience and tailor our services to you.
h) Other Information: This includes your activity on our social media, chat forums, and survey responses, which help us understand and improve our services.
We’re committed to using your information responsibly and securely. Please reach out to us if you have questions about the data we collect or how we use it.
The Purpose for Processing Your Personal Information
| Purpose |
Category of Data |
| Account Registration |
- Registration information |
| Transaction Processing |
- Registration information
- Payment information
- Transactional information
- Device information
|
| Delivery of Services |
- Registration information
- Payment information
- Transactional information
- Device information
- Tracking information
- Geolocation |
| Account Closure |
- Registration information
- Social media details
- Interactions with customer support |
| Customer Support |
- Registration information
- Payment information
- Transactional information
- Device information
- Tracking information
- Geolocation
- Social media details
- Interactions with customer support |
Diagnostic Research & Development:
To help diagnose site/app issues, administer our Services, improve and test features and functions of our Services, and to carry out testing and analysis. |
- Device information
- Server logs and traffic information |
| Site Personalisation and Localisation |
- Registration information
- Device information
- Geolocation |
Analysis
Analysis of your usage of our Services. |
- Device information
- Server logs and traffic information
- Tracking information
- Geolocation |
Direct Marketing:
Sending you tailored marketing communications based on your marketing preferences. |
- Registration information
- Transactional information
- Device information
- Tracking information
- Geolocation |
Social Targeting:
Delivering tailored marketing content to you on social media platforms that you use. |
- Registration information
- Device information
- Tracking information
- Geolocation |
Online Advertising:
Display our ads on trusted third-party websites |
- Registration information
- Device information
- Tracking information
- Geolocation |
Marketing Personalization:
Using information we hold on you to tailor the marketing you receive from us. |
- Registration information
- Device information |
| Using information we hold on you to tailor the marketing you receive from us. |
- Tracking information
- Geolocation
- Transactional information
- User analysis information |
| Surveys and Market Research |
- Responses to surveys and market research |
Your Rights
Under the New Jersey Data Protection Act (NJDPA), you have specific rights relating to how we collect and use your personal data:
The right to confirm and access personal data: You can confirm whether we process your personal data and request access to it.
The right to correct inaccuracies: You can ask us to correct any inaccuracies in your personal data. We may ask you to provide proof to make any changes.
The right to delete personal data: You can request deletion of your personal data that we hold, although we’re required by the Department of Gambling Enforcement to hold your data for a minimum period.
The right to obtain portable data: You have the right to request your personal data in a portable format.
The right to opt-out: You can choose not to have your data used for targeted adverts or profiling, which you can do directly through us or through an “authorized agent” like a browser setting or online service. We’ll verify both your identity and that you have authorized any agent to act on your behalf. To make any of these requests, email us at [email protected]. If you’re an existing customer, please use the email linked to your account for faster processing. We’ll handle your request by confirming your identity in the first instance and aiming to respond within 45 days. We’ll let you know if we need more time as complex requests could take up to 90 days. If we can’t fulfill your request, either partially or in full, we will explain why. Under these circumstances you have the right to appeal by emailing us at [email protected], including your original case number, and we’ll review any appeals within 45 days.
Sensitive Data Protections: We’ll ask for your explicit consent before processing sensitive data, such as financial or health-related information.
Our Legal Obligations
Under the NJDPA we’re required to:
- Privacy notice requirements: We’ll provide clear notices about what data we collect and how we use it.
- Data security practices: We maintain robust security measures to keep your personal information safe.
- Data protection assessments: We conduct assessments before certain types of processing.
- Consumer rights compliance: We will assist you in exercising your rights regarding your personal data
- Universal opt-out mechanism: From July 15, 2025, you’ll have a universal opt-out option for data processing preferences.
- Limitations on data collection: We only gather the data necessary to provide you with our services.
Accessing Your Information
You can review and update your personal details at any time by emailing us at [email protected]. You’re responsible for keeping your information accurate, including your payment details. We may request proof for certain changes and we may decline updates if there is a legal requirement to retain the existing data.
Sharing Your Information
We only share your personal information when necessary to meet legal obligations or provide our services. This includes sharing information with third-party service providers and ensuring that they safeguard your personal information. The third-parties we may share your information with could include:
- Our casino licensing partner (Ocean Resort Casino);
- Our platform provider (Gaming Innovation Group) and game providers;
- Payment processors, card issuers, and banks;
- Advertising partners who help us with marketing;
- Government authorities on receipt of a lawful request.
You can request details about how your data has been shared by emailing [email protected]. We’ll provide a response within 60 days.
Privacy Policy Updates
We may update this policy occasionally. Check our website regularly to stay informed about any changes.
